Wednesday, April 29, 2009

you cant avoid the polaroid.

June 2008 saw the end of instant film production.
While factory doors closed in Mexico and the Netherlands many a Polaroid junkie attacked the world of ebay to scoop up the last off the assembly line. While the lovely lomos continue to keep the analogue film world alive, The Impossible Project seeks to revolutionise and reinvent the art of instant film.
Among the walls of the old Polaroid factories on their once clockwork machines, the race is on to produce a new material that can be used by 2010. The plan is to make film that will be fully functional with old-school Polaroid cameras and products.

All the machines are still fully connected and operational and to setup such a unique and highly specialised setup today would cost approx. 100 million EUR. Complete with 11 of the world's best bald (no really!) engineers and developers they will research and develop a new solution to replace or upgrade problematic and expensive components so it's more el cheapo for us!
*emily likes this

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